Press Releases

Vision West and C&E Vision Partner with Yelp to Host Webinar Assisting Eyecare Providers with Ability to Unlock Free Yelp Tools

Webinar Designed to Educate ECPs on the Power of Yelp

Oceanside, CA July 25, 2011 Vision West, Inc. and C&E Vision Services, Inc., leading national buying groups dedicated to Inspiring Profitable Eye Care Practices™, have teamed with Yelp to host a webinar entitled “Yelp 101: Maximizing Yelp’s Business Tools to Attract New Patients” on Thursday, August 11, 2011 at 8:00 PM Eastern Time/5:00 PM Pacific Time.  The webinar is part of a series of webinars focusing on Social Media launched by Vision West and C&E earlier this year.  “Yelp is an invaluable resource that all ECPs should be using to market their practices”, says Joseph Mallinger, O.D., Vision West’s President and CEO. 

Click here to RSVP for the webinar: http://bit.ly/oUIwnG

The webinar is complimentary to all Vision West and C&E members and/or participants who become “Likers” on the Vision West or C&E Facebook company page. The webinar is a continued initiative to provide ECPs with relevant Social Media resources. Both groups have added Social Media Centers on the respective Vision West and C&E Vision web sites, available exclusively to all members.               

About Yelp
Yelp (yelp.com) is a website that connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria and The Netherlands; Yelp drew an audience of more than 50 million unique visitors in March 2011. Yelpers have written more than 18 million local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists.

About Vision West, Inc.
Based in Oceanside, California, Vision West is a nation-wide membership based practice management and buying group resource. Founded in 1988 by the California Optometric Association, Vision West is privately held. Vision West provides members with competitive discounts and programs with more than 250 vendor partners. Passing on the full-negotiated discount to members, Vision West does not charge a membership fee or require a minimum purchase volume. Their consolidated statement provides members with detailed information to help manage cash flow. Members can also access their account with 24/7 web enhanced online tools that provide options to receive invoices, statement detail, pay online and generate key reports. Vision West is committed to the profession by providing resources to help support the independent Eyecare provider, as well as providing continued industry support to State Optometric Associations, COVD and various IPAs and partners. For more information, please visit www.vweye.com.


Laura Dorris Vsion West Public Relations +1 760.940.9399 ext. 156
laura@vweye.com


Vision West Partners with CalChamber to Offer HRCalifornia Express Online HR Tools to Members

Oceanside, CA – July 12, 2011 – Vision West, Inc. (www.vweye.com), a premier ophthalmic practice management and buying group resource announced that it has partnered with California Chamber of Commerce to offer its members access to HRCalifornia Express, an online one-stop site for human resources tools and solutions. HRCalifornia Express helps doctors and business owners protect their practices from compliance problems by providing quick, accurate answers to California and federal employment law questions. The one-year subscription to HRCalifornia Express provides an organized, labor-law compliant website with a multitude of tools including a vast library of HR topics, templates and forms that are easy to access. HRCalifornia Express is available at a reduced rate of $99.00 per year and can be accessed through the member side of the Vision West website or at: www.HRCalifornia.com/VisionWest. Additionally Vision West members also receive a 10% discount on all products at CalChamber’s store site.

 “We are thrilled to partner with CalChamber to provide our members with proven solutions for their HR needs and to help them with this area of their practice.” Vision West CEO and President Joseph Mallinger, OD, MBA said. “Human Resources is a huge part of operating a successful practice and our members will truly benefit from CalChamber’s offerings.”  
We are very excited to extend our products to Vision West and its members,” said CalChamber President and CEO Allan Zaremberg.  “CalChamber has delivered high-quality products for 30 years that help businesses understand and stay compliant with California’s complex employment laws.  This new partnership will strengthen even more California businesses who are striving to stay current, compliant and out of court.”  The online library includes a host of resources regarding labor law compliance, which operators can access quickly and easily via a dashboard that clearly lays out various topics, such as benefits, compensation and termination, as well as a host of tools, such as forms and compliance posters.

About CalChamber
For more than 100 years, the California Chamber of Commerce has worked to make California a better place to do business by giving private-sector employers a voice in state politics and providing a full range of California-specific products and services. For more information, go online at www.calchamber.com.

About Vision West, Inc.
Based in Oceanside, California, Vision West is a nation-wide membership based practice management and buying group resource. Founded in 1988 by the California Optometric Association, Vision West is privately held. Vision West provides members with competitive discounts and programs with more than 250 vendor partners. Passing on the full-negotiated discount to members, Vision West does not charge a membership fee or require a minimum purchase volume. Their consolidated statement provides members with detailed information to help manage cash flow. Members can also access their account with 24/7 web enhanced online tools that provide options to receive invoices, statement detail, pay online and generate key reports. Vision West is committed to the profession by providing resources to help support the independent Eyecare provider, as well as providing continued industry support to State Optometric Associations, COVD and various IPAs and partners. For more information, please visit www.vweye.com.

# # #


Laura Dorris Vsion West Public Relations +1 760.940.9399 ext. 156
laura@vweye.com


Vision West, Inc. Hires Dan Frutiger as Southern California Field Representative

Dan FrutigerOceanside, CA – June 21, 2011 – Vision West Inc. (www.vweye.com), a premier ophthalmic practice management and buying group resource, has added Daniel Frutiger to its sales force as the representative for the company's Southern California territory. Mr. Frutiger will continue to grow business, provide resources to members and strengthen account relationships in this region.

"We are pleased to have a representative of Dan's caliber joining our team," said Joseph C. Mallinger, OD, MBA, FAAO, President and CEO of Vision West. "He understands the needs of our members and has great energy and professionalism. The technical savvy that he offers will be invaluable in helping guide members through the online resources that Vision West provides, from the 24/7 web enhanced tools, to the latest forces that are shaping Social Media."

Mr. Frutiger has a BS in Business Management along with 15 years of experience in office management and executive directorship in the non-profit sector. Additionally he has 13 years of previous sales experience in the ophthalmic industry serving as an Account Executive with Empire Optical, Express Lens Lab, Viva and CSC Group.

About Vision West, Inc.
Based in Oceanside, California, Vision West is a nation-wide membership based practice management and buying group resource. Founded in 1988 by the California Optometric Association, Vision West is privately held. Vision West provides members with competitive discounts and programs with more than 250 vendor partners. Vision West is committed to the profession by providing resources to help support the independent Eyecare provider, as well as providing continued industry support to State Optometric Association, COVD and various IPAs and partners. For more information, please visit www.vweye.com.

# # #


Laura Dorris Vsion West Public Relations +1 760.940.9399 ext. 156
laura@vweye.com



Vision West Buying Group Provides $8 Million Dollars in Support to the Optometric Profession Since Inception

Vision West Continues to Provide Non-Dues Revenue Stream to
State Optometric Associations and Eyecare Groups

Oceanside, CA – March 11, 2011 – Vision West, Inc. (www.vweye.com), a premier ophthalmic practice management and buying group resource announced that its financial support to the Eyecare industry to date tops $8 million dollars. Celebrating 22 years of success, Vision West continues to provide non-dues revenue back to State Optometric Associations and Eyecare Groups through key partnerships, as well as providing financial support and scholarships to Optometric Schools, local societies and the American Optometric Association (InfantSEE® Scholarship Grant).

State Optometric Associations and Eyecare Groups collaborating with Vision West automatically receive a monthly royalty, which is calculated as a percentage of all purchases their members bill to their individual Vision West accounts. Vision West also supports the State Optometric Associations by sponsoring various educational events. The financial support does not take away from the competitive discounts provided to Vision West members.

"Supporting the Profession is the focus of everything we do at Vision West," said Joseph C. Mallinger, OD, MBA, FAAO, President and CEO of Vision West. "We are proud to contribute the large amount of financial support to our profession and will continue providing non-dues revenue to State Optometric Associations and Eyecare Groups. Vision West was founded on the principal of doing what is best for the profession and we continue to model every facet of our business on helping the Independent Eyecare Provider thrive while supporting the profession."

About Vision West, Inc.
Based in Oceanside, California, Vision West is a nation-wide membership based practice management and buying group resource. Founded in 1988 by the California Optometric Association, Vision West is privately held. Vision West provides members with competitive discounts and programs with more than 250 vendor partners. Passing on the full-negotiated discount to members, Vision West does not charge a membership fee or require a minimum purchase volume. Their consolidated statement provides members with detailed information to help manage cash flow. Members can also access their account with 24/7 web enhanced online tools that provide options to receive invoices, statement detail, pay online and generate key reports. Vision West is committed to the profession by providing resources to help support the independent Eyecare provider, as well as providing continued industry support to State Optometric Association, COVD and various IPAs and partners.

# # #


Laura Dorris Vsion West Public Relations +1 760.940.9399 ext. 156
laura@vweye.com






TOM Transitions – Vision West
Optometry Giving Site
American Optometric Association-Paraoptometric OPT-N Program

» Eye Need To Know: What Does It Mean When You Dream About Eyes?
» EyeGlass Guide Helps Grow Your Patients
» Eye Like Cathy Wittman OD’s Social Media
» Evolution Of Ophthalmology Video
» Edgy EyeCare Advertising- What Do You Think?
» Are You Prejudiced?