Press Releases

Vision West Ongoing Financial Support to the COA - California Optometric Association tops $12.4 Million

San Diego, CA – February 15, 2017 – Vision West – eyecare business and group purchasing resource presented a check to the California Optometric Association (COA) for $203,939 at the recent COA House of Delegates meeting held in San Francisco, CA February 10th, 2017. With this recent check presentation, the financial support Vision West, Inc. has provided to the COA now tops $12.4 million dollars since the relationship began in 1988.

Pictured, Ronald G. Seger, OD COA Secretary-Treasurer and Joseph C. Mallinger, OD, MBA FAAO President and CEO Vision West

The check was presented by Joseph C. Mallinger, OD, MBA, FAAO, the Vision West President and CEO who stated, "Vision West is very appreciative of the ongoing support and relationship we have with the COA and we look forward to continuing as a COA Champion supporter for many more years to come" said Dr. Mallinger. "Supporting Organized Optometry and membership programs are at the core of our business model."


Optometry Cares Offers Scholarships for Third- and Fourth-Year Optometry Students

By Staff - Wednesday, August 26, 2015 –ST. LOUIS—Optometry Cares— The AOA Foundation, the charitable foundation of the American Optometric Association (AOA), is accepting applications for four scholarship opportunities offered to optometry student members of the AOA and the American Optometric Student Association.

Students of schools accredited by the Accreditation Council on Optometric Education are eligible to participate. Each school can choose one candidate for each scholarship category and should forward the student's application to Optometry Cares by Oct. 30, 2015.

The Essilor-sponsored Bernard Maitenaz Scholarship, which honors the inventor of the Varilux progressive addition lens who worked at Essilor for 43 years, will award $10,000 to a third-year optometry student.

The InfantSEE Scholarship, sponsored by Vision West, Inc., requires applicants to demonstrate their commitment to children's vision and the InfantSEE program, which provides no-cost comprehensive eye and vision assessment for infants between six months and one year of age. The first-place prize of $5,000 will be awarded to the winning third-year student, and the runner up third-year student will receive $2,500.

Applicants for the Dr. Seymour Galina Scholarship are required to demonstrate the qualities they have developed through financial planning/work experience during and/or before optometry school that will be the most useful in a professional optometric practice. One winning third-year student will receive $2,500.

Fourth-year students are eligible for the Dr. Pat and Patrick Cummings Scholarship, sponsored in part by Johnson & Johnson Vision Care, Inc., which honors the father and son whose family established the Dr. Pat & Patrick Cummings Memorial Fund through Optometry Cares. The winning student will be awarded $5,000.


Vision West Offering Annual Industry Staff Salary Survey

San Diego, CA – June 2, 2015 – For the third consecutive year, Vision West (www.vweye.com) – eyecare business and buying group resource – is offering practices the opportunity to see how they compare to others in the industry through its Staff Salary Survey.

Between now and June 30, 2015, Vision West members can participate in this short online survey that will gather data on industry staff salaries, bonus plans, benefits, and more. All participants will receive a free detailed analysis of all the results after July 15, 2015.

"Each year that we offer this staff salary survey, we continue to have more members looking forward to participating and learning information about how their offices compare to others," Vision West Laura Dorris, Business Development and Human Resources Manager said. "Staffing and benefits are key to running a successful practice and Vision West is committed to providing vendor partners, tools and resources to help in this area."

To take part in the 2015 Staff Salary Survey, log in to your account at www.vweye.com and click on the "Salary Survey" button. Survey input data is kept confidential and a summarized survey will be available to show the total results from all participants.


Proof Announces Vision West Partnership

Proof EyewearBoise, Idaho – November 14, 2014 – Proof Eyewear is eager to announce a new partnership with Vision West. We respect the relationships that Vision West has built over the years, and we're excited to be able to work alongside such a reputable company in the eyewear industry.
As a brand, we've strategically developed ourselves to have longevity and relevance for years to come.
This last year alone, we focused much of our efforts toward the optical side of Proof and watched the positive effects that unraveled. We know how important it is to build long lasting relationships with completely sound companies which is why we're excited to grow beside Vision West and Vision West members. This will be a great way to expand our reach for the endless customers who ask for retail
locations in their area.

About Proof Eyewear
Proof Eyewear, the leader in Sustainable optics got its start in a garage in Eagle, Idaho in 2010. The founders, 3 brothers, grew Proof to an internationally known brand that is loved the world over. The roots of Proof began with the founders' Grandpa Bud. He opened a small sawmill almost 60 years ago. Despite setbacks, Bud's small business was able to prosper with a lot of hard work and tenacity; he eventually grew that small sawmill into a nationally recognized company. Bud's work ethic was instilled in Proof's founders, they grew up with "sawdust in their veins" working with wood in the mill. They pride themselves on providing original products that are handcrafted from sustainable materials. Proof Eyewear continues to innovate providing a wide variety of products that aren't just environmentally friendly, but unique and original. Proof - Crafted from the Ground Up.

For more information, please visit www.iwantproof.com.


Vision West Partners with Optometric Business Solutions to Offer ICD-10 Training and Compliance Resources to Members

San Diego, CA – August 14, 2014 – Premier eyecare business group Vision West (www.vweye.com) has announced a partnership with health care compliance and EMR management consultants Optometric Business Solutions (OBS) to offer resources and training to its members.

"We are very excited to extend our resources to Vision West and its members," said Joe DeLoach, OD, FAAO, president of OBS. "With the arrival of the new ICD-10 coding system right around the corner, this is the crucial time for eye care professionals to have access to training and information to ensure they and their practice are fully prepared."

Through this exclusive vendor partnership, Vision West members will have full access to OBS' vast array of compliance and training materials, all at special member prices. Products include an ICD-10 Compliance Program that features a transition manual, timeline, DVD training video, Power Point training slides, and much more to get your office completely ready for the ICD-10 conversion. Additional products include a compliance program for HIPAA and OSHA, as well as compliance program for employees. Vision West members are able to access special pricing through a portal on the Vision West member website.

Additionally, OBS offers individually tailored services to help eye care professionals focus on improving different aspects of their practice, including ICD-10, training audits, billing services, employee services, electronic health records, and meaningful use.

"We are elated to partner with OBS at this critical time for eye care professionals and their practices," said Joseph Mallinger, OD, MBA, Vision West CEO and president. "Compliance in all facets of medical law is vital to operating a successful practice and our members will truly benefit from OBS' offerings. OBS offers a complete resource of individually tailored management services necessary for success in the face of the changing ICD-10 codes and the Affordable Care Act (ACA)"

About Optometric Business Solutions
OBS is a practice compliance company that trains and provides resources for practice insurance, billing, human resource management, health care compliance issues and electronic medical records management. Whether it's audit services/protection, billing and coding training for doctors and staff, complete billing services, HIPAA compliance, the legalities of staff management or an overhaul of third party accounts receivable, knowing how to obtain the government stimulus money or being prepared for the change to ICD-10, Optometric Business Solutions is all about maximizing doctor profit while assuring compliance with third party and government regulations.
For more information, please visit optometricbusinesssolutions.com.


Vision West Develops Rewards Program with Shamir

San Diego, CA – August 5, 2014 – Premier eyecare business group Vision West (www.vweye.com) has announced a partnership with premium progressive lens company Shamir Insight, Inc., to offer an exclusive rewards program to its members.

"We are proud to partner with Vision West to offer this special program," said Richard Dailey, Vice President of Sales and Business Development for Shamir Insight, Inc. "Vision West members are able to offer their patients the latest in progressive lens technology, and they automatically receive rewards back, making it a win-win for everyone."

Through this special partnership, Vision West members will receive special enhanced rewards through Shamir's RCPV® Rewards program when purchasing Shamir lenses, such as the Autograph III®, Attitude III - FashionTM, ElementTM, SpectrumTM, and WorkSpaceTM lenses.

There is no minimum for Vision West members to sell, and all lenses purchased under your Vision West account from an authorized Vision West Vendor lab will be eligible for the rewards. In addition, the RCPV program does the tracking for you -- all lenses dispensed from April 1 through December 31, 2014, are eligible and are tracked automatically through your lab's monthly usage report to Shamir.

"We are excited to partner with Shamir to be able to bring more rewards to our members," said Joseph Mallinger, OD, MBA, Vision West CEO and President. "Eyecare professionals need to be able to provide their patients the latest lens technologies, and by offering this program we help make it even easier for them to do so."

Enrollment is required for Vision West members to take advantage of this special Shamir rewards program -- complete an enrollment form at vweye.com.

About Shamir
Shamir Insight, Inc., is a fully owned subsidiary of Shamir Optical Industry, Ltd., an Israel-based company, which is engaged in the development, design and manufacture of premium progressive lenses and molds for the ophthalmic industry. Serving as the Sales & Marketing center for the USA and Canada, Shamir Insight specializes in the marketing of premium progressive lenses under product brand names such as Shamir Autograph III®, Shamir Attitude III® and Shamir Spectrum™.


Vision West Partners with Adlens to Offer
Innovative Eyewear Solution to Members

San Diego, CA – July 29, 2014 – remier eyecare business group Vision West (www.vweye.com) has announced a partnership with eyewear manufacturer Adlens® to make their line of unique instantly adjustable eyewear available to members.

"We are proud to partner with Vision West to offer this special program,""We are very excited to extend our product line and resources to Vision West and its members," said Michael C. Ferrara, Chief Executive Officer and Executive Chairman of Adlens. "Adlens' unique variable focus technology can help eye care professionals increase their second pair sales by offering the ideal back-up pair for all distances at a great price."

Adlens variable focus eyewear is completely customizable based on the exact vision needs of the wearer. All of Adlens' products line can be easily adjusted to any prescription by simply turning a dial at the frame's temple. In Adlens AdjustablesTM and EmergenseeTM product lines, two wave-shaped polycarbonate plates glide across one another when the dial is turned, adjusting the power until the wearer can see well. And Adlens' John LennonTM Collection and Hemisphere® products use Fluid-Injection Technology where fluid is injected into an elastic membrane inside each lens, altering the power of the lens to the correct power.

Through this exclusive vendor partnership, Vision West members will have the opportunity to purchase Adlens eyewear through exclusive discounts. Additionally, Adlens will provide customized training and materials for eye care professionals and their staff, and can offer product presentations to groups of store and training managers. Additionally, with a qualifying minimum order, members will have access to a variety of Adlens merchandizing options to help create custom displays for their practices.

"We are excited to partner with Adlens to offer our members such a unique eyewear line to help them boost their incremental sales," said Joseph Mallinger, OD, MBA, Vision West CEO and President. "In today's ophthalmic world, it is important for eye care professionals to continually offer their patients the most cutting-edge products to allow themselves to stand out from the pack, and this partnership with Adlens will allow them to do just that."

About Adlens
Co-founded in 2005 in Oxford, England by businessman and philanthropist James Chen, Adlens® is the global leader in variable focus eyewear. Its highly skilled team of engineers, eyecare professionals and designers has developed a completely new category of vision correction. Adlens® is a commercial business with a social soul: for every pair of Fluid-Injection glasses purchased, the company donates a pair of glasses to someone in the developing world as part of its Buy One Give One programme. Distribution of the glasses is administered by Vision for a Nation®, a charitable foundation running an innovative programme to provide universal access to eyeglasses, one nation at a time, starting in Rwanda.


C&E Vision and Vision West Announce Major Community Building Campaign

San Diego, CA – July 23, 2014 Companies Launch ECPInteract™ as their First Community Building Member Benefit

ECP InteractVision West and C&E Vision announced today a major initiative around community building for their members. The California-based companies have realized that their combined 7,500 members could be a powerful community for optometrists and optometric staff to derive even greater value from their membership. To launch this initiative the companies are sponsoring ECPInteract™, which has been in pilot for the last 12 months, beginning this September.

Since June of 2013, ECPInteract™, the first and only provider of optometry-focused peer to peer learning groups, has been piloting a unique educational proposition for online learning teams – "your peers have so much to offer". ECPInteract™ groups provided a trusted environment of peers from across the U.S guided by an experienced and knowledgeable coach to provide a place where team members can bring their goals and aspirations for guidance and feedback. But it wasn't enough

"We received very high marks from our attendees, but we felt something was missing," stated Brad Shapiro, Principal of C&E Vision, co-founding sponsor of ECPInteract. "Our analysis was showing us that we still needed a subject matter expert (SME) to accelerate the group's learning." The team introduced subject matter experts on different topics at each meeting. "We immediately saw an increase in interaction, engagement and our two hour course time seemed to disappear," stated Michael Porat, a group leader for ECPInteract™.

The team returned to the design table and is now releasing a new and improved version of the ECPInteract learning model. Instead of open ended discussion groups, attendees will now be able to choose from a wide array of topics the team is calling "Engagements". "We are moving away from the structure, and the language, of traditional courses because, as you will see, these are not traditional courses," reported Joseph Mallinger, OD, MBA, FAAO, CEO of Vision West Eye Care Business Group and co-founding sponsor of ECPInteract™.

An "Engagement" is comprised of four to seven, 90-minute sessions, typically meeting once per week. Engagements have two leaders – a group moderator and an SME. Engagements are composed of three parts: a 30-minute didactic lecture from a subject matter expert, followed by a one-hour discussion with that SME and the group. The last and critical step is called Application or homework. Attendees are asked to take what they've learned and apply it in their practice. At the following meeting, attendees report out on how well the application succeeded or if there were any difficulties encountered. "It is a powerful learning model and I know I learned a lot while I participated," reported Movses D'janbatian, OD a pilot participant. "It is the combination of important topics, an expert opinion and the grounded, experienced reality of your peers that makes this program work."

A new library of engagements is launching this September, and is available for registration now. "This is an exciting opportunity to take all that we have learned about the best methodologies of learning and peer-to-peer interaction and apply them anew," stated Brad Shapiro. "Our new offering of engagements is now available on our new website. We are starting with 15 engagements and have many more in design at this time." Noted optometric trainers such as Alistair Jackson, John Marvin, Mark Hinton and Dr. Eric Botts are among the subject matter experts participating. "The quality of the personnel who are excited to be involved in this project is indicative of its value," commented Dr. Joseph Mallinger. "The ECPInteract methodology is a teacher's dream come true."

To find out more about peer to peer adult learning principles, executive coaching or to register to be part of an ECPInteract™ group, go to www.ecpinteract.com.

To learn if joining a peer to peer engagement group is right for you, take the ECPInteract™ Challenge on our website. ECPInteract™ engagements, calendar and newsletter can also be found at www.ecpinteract.com. Each engagement has a very limited enrollment (15 to 20 attendees), so optometrists are encouraged to register early.


Vision West Offering Annual Industry Staff Salary Survey

San Diego, CA – March 13, 2014 – Back by popular demand, Vision West (www.vweye.com) eyecare business and buying group resource – is offering practices the opportunity to see how they compare to others in the industry through its Staff Salary Survey..

Between now and April 30, 2014, Vision West members can participate in this short online survey that will gather data on industry staff salaries, bonus plans, benefits, and more. All participants will receive a free detailed analysis of all the results after May 15, 2014.

"Every year that we offer this staff salary survey, we continue to have more members looking forward to participating and learning information about how their offices compare to others," Vision West Laura Dorris, Business Development and Human Resources Manager said. "Staff salaries and benefits are a big part of running a successful practice and Vision West is committed to providing vendor partners, tools and resources to help in this area."

To take part in the 2014 Staff Salary Survey, log in to your account at www.vweye.com and click on the "Salary Survey" button. Survey input data is kept confidential and a summarized survey will be available to show the total results from all participants.

Membership in Vision West is open to all eye care professionals and is free to join with no contract or purchase minimums. For more information, visit www.vweye.com or call 800-640-9485.


Mississippi Optometric Association Selects Vision West as Preferred Eyecare Business Group

San Diego, CA – October 09, 2013 – The Mississippi Optometric Association (MOA) has selected Vision West (www.vweye.com) as their preferred Eyecare Business and Buying Group, effective September 1, 2013.

"The MOA continually looks for the very best partnerships to provide value-added benefits for our members. After meeting with the leadership of Vision West this summer, we were convinced this will be an amazing partnership for saving money for our members while also benefiting the Association," MOA Executive Director Linda Ross Aldy, CAE, said. "This partnership is truly a win/win for our members and the Association."

Through the agreement, MOA has now become the 10th State Optometric Association to join Vision West. Since Vision West's inception in 1988, State Optometric Associations and Eyecare Groups have benefited in $8 million worth of non-dues revenue. Groups such as MOA that collaborate with Vision West automatically receive a monthly royalty, which is calculated as a percentage of all purchases their members bill to their individual Vision West accounts.

"We truly value the MOA's decision to allow Vision West to help support the optometric profession in Mississippi," Vision West CFO Josh Mesirow said. "Our mission is to provide the resources State Optometric Associations need to help their members, and through this relationship MOA will be able to offer tools and education to its members. And in turn, every dollar its members spend on products and services will go directly to help support MOA."

As part of its mission of helping independent optometrists and supporting the profession, MOA members will have access to Vision West's more than 250 vendor partners for some of the best discounts in the industry. Additionally, Vision West members have access to a number of tools to help them grow their practice, including education, online resources, and live customer service.

About the Mississippi Optometric Association
The Mississippi Optometric Association (MOA) is a nonprofit organization dedicated to promoting the eye health and vision care of Mississippians through the practice of optometry. Through its 225 member optometrists from across the state, MOA works to enhance, protect and promote the profession of optometry in Mississippi through education, advocacy and excellence in patient eye care.

Membership in Vision West is open to all eye care professionals and is free to join with no contract or purchase minimums. For more information, visit www.vweye.com or call 800-640-9485.


Arkansas Optometric Association Selects Vision West as Preferred Eyecare Business Group

San Diego, CA – September 6, 2013 – The Arkansas Optometric Association (ArOA) has selected Vision West (www.vweye.com) as their preferred Eyecare Business and Buying Group, effective September 1, 2013.

"We look forward to offering this benefit to our members and providing the resources and tools that Vision West provides to eyecare professionals. Vision West has provided tremendous support to many State Optometric Associations and we are happy to have the opportunity to join with them," said Vicki Farmer, ArOA Executive Director.
Through the agreement, ArOA joins a number of State Optometric Associations and Eyecare Groups that as of 2012 benefited in $8 million worth of non-dues revenue since the inception of Vision West. Groups such as ArOA that collaborate with Vision West automatically receive a monthly royalty, which is calculated as a percentage of all purchases their members bill to their individual Vision West accounts.

"We are honored that ArOA has selected Vision West as a way to provide a new stream of non-dues revenue to its members," Vision West CEO and President Joseph Mallinger, OD, MBA said. "Every dollar that Arkansas optometrists spend on products and services will go directly to help their State Optometric Association support their profession, making it a win-win for everyone."

As part of its mission of helping independent optometrists and supporting the profession, ArOA members will have access to Vision West's more than 250 vendor partners for some of the best discounts in the industry. Additionally, Vision West members have access to a number of tools to help them grow their practice, including education, online resources, and live customer service.

About the Arkansas Optometric Association
The Arkansas Optometric Association (ArOA) represents Arkansas optometrists, who provide primary eye care services. Improving the quality of eye care and vision health and increasing its availability to all Arkansans are primary objectives of the Association. In addition, the association makes a concerted effort to educate consumers on how to take care of their eyes and maintain good eye health and vision. The ArOA is an affiliate of the American Optometric Association. The vision of ArOA is to be the trusted resource in eye health and vision care. The mission is to preserve, promote and advance Optometry in Arkansas. To find an Optometrist in your area, go to aoadrlocator.org.

Membership in Vision West is open to all eye care professionals and is free to join with no contract or purchase minimums. For more information, visit www.vweye.com or call 800-640-9485.


Vision West Boosts Education Offerings for Member

San Diego, CA – July 9, 2013 – Vision West,Inc. (www.vweye.com) – a premier ophthalmic practice management and group purchasing organization – has recently expanded its online educational offerings for members through new partnerships with two leading online education providers.

The first is Quantum Optical, a leader in online continuing education (CE) for optical professionals and their staff. Vision West members will have access to over 100 online ABO, NCLE, COPE, CPC/AOA and state board approved courses for $5 per course – a savings of $10 per course! Members will receive 24/7 access to these online courses that can be taken anywhere – at home, in the office, or on the go – through the Vision West Education Portal.

Vision West has also established an exclusive relationship to offer its members more than 1,000 on-demand webinars from National Seminars Training. For just $49 a year, members can have access to a variety of courses to help them better run their practice, with topics such as customer service, HR, finances, business management and technology. Additionally, subscribers will have access to on-demand seminars and a computer skills library.

These new educational resources join Vision West's already popular discounted online COPE-approved continuing education program through the Southern California College of Optometry (SCCO). Through the program, Vision West members have access to high-quality CE on a variety of ophthalmic topics for only $22.50 per course credit hour.

“In today's ever-competitive world, it is more important than ever for the independent eye care professional to keep themselves and their staff always learning,” said Joseph C. Mallinger, OD, MBA, FAAO, CEO & President of Vision West. “This is why we felt it was imperative that Vision West add to its already outstanding educational resources to make sure we are doing our part to fully support our members as they strive for excellence.”

Membership in Vision West is open to all eye care professionals and is free to join with no contract or purchase minimums. For more information, visit www.vweye.com or call 800-640-9485.


Vision West Celebrates Silver Anniversary

San Diego, CA – June 25, 2013 – Vision West,Inc. (www.vweye.com) – a premier ophthalmic practice management and group purchasing organization – is celebrating 25 years of supporting both the independent optometrist and organized Optometry.

In 1988, Vision West was created by the California Optometric Association (COA) for two reasons – to assist the independent eye health and vision care professional, and to help support organized optometry. Since then, those two core principles continue to drive Vision West. Winning the endorsement of 14 state optometric associations and IPA groups, Vision West has proudly given back over $8 million to the profession of Optometry.

"Over the last 25 years, Vision West worked tirelessly to position itself as the top supporter of the Optometric profession," said Joseph C. Mallinger, OD, MBA, FAAO, CEO & President of Vision West. "We are proud of what we have accomplished so far, and we look forward to what we can do in the future."

Today, Vision West continues its tradition of being open to all eye care professionals and it remains free to join with no monthly minimums to gain access to the full product discounts offered by more than 250 ophthalmic product and professional service vendors available to active Vision West members.

Members also now have the convenience of using a variety of web-based tools in the "member only section" of www.vweye.com for 24/7 access to Vision West's services. In addition, Vision West continues to provide education, industry information and vendor resources to its members through its website, newsletter, live events, and webinars.

"Vision West continues to work closely with our vendors assuring member have access to the very latest technology with regard to ophthalmic frames, lenses, contact lenses, equipment and innovative business services. Vision West will continue to use the volume of purchases of these products to negotiate the best discounts for our member accounts and to assure complete access to the latest products and instruments as they emerge for use by eye health and vision professionals," said Dr. Mallinger. "Additionally, Vision West will continue to support and do all in our power to assist the State and the American Optometric Association (AOA) as they work with Vision West to fulfill our Mission Statement - to advance the profession of Optometry."


Vision West Offering Industry Staff Salary Survey

San Diego, CA - February 11, 2013 – Back by popular demand, Vision West,Inc. (www.vweye.com) –a premier ophthalmic practice
management and buying group resource - is offering ophthalmic practices the opportunity to see how they compare to others in the industry through its Staff Salary Survey.

Between now and April 30, 2013, Vision West members can participate in this short online survey that will gather data on industry staff salaries, bonus plans, benefits, and more. Then all participants will receive a free detailed analysis of all the results after May 15, 2013.

"When we last conducted the Staff Salary Survey in 2004, it was very well received by the industry," Vision West CFO Josh Mesirow said. "Staff salaries and benefits are an important part of running a practice, and we are pleased to offer our members insight into the industry so they can have information to further improve their practices."

To take part in the 2013 Staff Salary Survey, log in to your account at www.vweye.com and click on the "Take 2013 Salary Survey" button.


Optometry Association of Louisiana Endorses Vision West as Preferred Group Purchasing Organization

San Diego, CA – January 9, 2013 – The Optometry Association of Louisiana (OAL) has chosen to endorse Vision West, Inc. (www.vweye.com) – a premier ophthalmic practice management and buying group resource – as their preferred buying group, effective January 1, 2013.

“We know this new partnership with Vision West will be a significant benefit to the OAL as well as its members and their practices”, said James Sandefur, OD, and Executive Director of Optometry Association of Louisiana. All OAL members are eligible to participate in this new program with Vision West.

Through the agreement, OAL joins a number of Statewide Optometric Associations and Eyecare Groups that as of 2011 benefited in $8 million worth of non-dues revenue. Groups such as OAL that collaborate with Vision West automatically receive a monthly royalty, which is calculated as a percentage of all purchases their members bill to their individual Vision West accounts. Vision West will further support OAL through helping to sponsor its annual meeting.

“Vision West is honored to be endorsed by the Optometry Association of Louisiana.  This agreement represents a unique opportunity for the members of the OAL said Joseph C. Mallinger, OD, MBA, FAAO said. “It is truly a win-win agreement, as every dollar Louisiana Vision West member optometrists spend on products and services will go directly to help their State Optometric Association support their profession.” 

As part of its mission of helping independent optometrists and supporting the profession, OAL members will have access to Vision West's more than 250 vendor partners for some of the best discounts in the industry. Additionally, Vision West members have access to a number of tools to help them grow their practice, including education, online resources, and live customer service.

There is no membership fee, contract, or minimum purchase required to take part in Vision West's programs. For more information, visit www.vweye.com.

About Optometry Association of Louisiana
The Optometry Association of Louisiana (OAL) is a group of state-licensed optometrists who deliver primary eyecare to citizens in all parts of Louisiana. Three hundred members strong, the organization provides continuing education programs for its doctors, sponsors programs to improve eyecare in Louisiana, and represents Louisiana nationally in optometric programs and events. The OAL also promotes legislation that allows optometrists in Louisiana to provide better eyecare to all of our citizens. For more information, please visit www.optla.org


Vision West Buying Group Relocates Corporate Headquarters to San Diego and is Positioned for Future Growth

San Diego, CA– November 8, 2012 – Vision West, Inc. (www.vweye.com), a premier ophthalmic practice management and Group Purchasing Organization (GPO) today announced the completion of the relocation of its corporate headquarters from Oceanside, California to San Diego, California. The new larger facility, located at 15970 Bernardo Center Drive is in the Rancho Bernardo business park area and will accommodate the company’s current staff and enable further growth with the additional square footage. The new 10,000 square foot facility provides Vision West additional meeting space and enabled upgrades with state of the art telephone systems and Cloud based IT networks to provide even better customer service to its member base. “Vision West continues to grow and strengthening our organization is in line with our commitment to provide the best GPO services and full discount vendor offerings to Independent Eyecare Providers while supporting Organized Optometry,” said Joseph C. Mallinger,OD, CEO & President of Vision West.


Vision West and C&E Vision Partner with Yelp to Host Webinar Assisting Eyecare Providers with Ability to Unlock Free Yelp Tools

Webinar Designed to Educate ECPs on the Power of Yelp

Oceanside, CA July 25, 2011 Vision West, Inc. and C&E Vision Services, Inc., leading national buying groups dedicated to Inspiring Profitable Eye Care Practices™, have teamed with Yelp to host a webinar entitled “Yelp 101: Maximizing Yelp’s Business Tools to Attract New Patients” on Thursday, August 11, 2011 at 8:00 PM Eastern Time/5:00 PM Pacific Time.  The webinar is part of a series of webinars focusing on Social Media launched by Vision West and C&E earlier this year.  “Yelp is an invaluable resource that all ECPs should be using to market their practices”, says Joseph Mallinger, O.D., Vision West’s President and CEO. 

Click here to RSVP for the webinar: http://bit.ly/oUIwnG

The webinar is complimentary to all Vision West and C&E members and/or participants who become “Likers” on the Vision West or C&E Facebook company page. The webinar is a continued initiative to provide ECPs with relevant Social Media resources. Both groups have added Social Media Centers on the respective Vision West and C&E Vision web sites, available exclusively to all members.

About Yelp
Yelp (yelp.com) is a website that connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria and The Netherlands; Yelp drew an audience of more than 50 million unique visitors in March 2011. Yelpers have written more than 18 million local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists.


Vision West Partners with CalChamber to Offer HRCalifornia Express Online HR Tools to Members

Oceanside, CA – July 12, 2011 – Vision West, Inc. (www.vweye.com), a premier ophthalmic practice management and buying group resource announced that it has partnered with California Chamber of Commerce to offer its members access to HRCalifornia Express, an online one-stop site for human resources tools and solutions. HRCalifornia Express helps doctors and business owners protect their practices from compliance problems by providing quick, accurate answers to California and federal employment law questions. The one-year subscription to HRCalifornia Express provides an organized, labor-law compliant website with a multitude of tools including a vast library of HR topics, templates and forms that are easy to access. HRCalifornia Express is available at a reduced rate of $99.00 per year and can be accessed through the member side of the Vision West website or at: www.HRCalifornia.com/VisionWest. Additionally Vision West members also receive a 10% discount on all products at CalChamber’s store site.

 “We are thrilled to partner with CalChamber to provide our members with proven solutions for their HR needs and to help them with this area of their practice.” Vision West CEO and President Joseph Mallinger, OD, MBA said. “Human Resources is a huge part of operating a successful practice and our members will truly benefit from CalChamber’s offerings.”  
We are very excited to extend our products to Vision West and its members,” said CalChamber President and CEO Allan Zaremberg.  “CalChamber has delivered high-quality products for 30 years that help businesses understand and stay compliant with California’s complex employment laws.  This new partnership will strengthen even more California businesses who are striving to stay current, compliant and out of court.”  The online library includes a host of resources regarding labor law compliance, which operators can access quickly and easily via a dashboard that clearly lays out various topics, such as benefits, compensation and termination, as well as a host of tools, such as forms and compliance posters.

About CalChamber
For more than 100 years, the California Chamber of Commerce has worked to make California a better place to do business by giving private-sector employers a voice in state politics and providing a full range of California-specific products and services. For more information, go online at www.calchamber.com.


Vision West Buying Group Provides $8 Million Dollars in Support to the Optometric Profession Since Inception

Vision West Continues to Provide Non-Dues Revenue Stream to
State Optometric Associations and Eyecare Groups

Oceanside, CA – March 11, 2011 – Vision West, Inc. (www.vweye.com), a premier ophthalmic practice management and buying group resource announced that its financial support to the Eyecare industry to date tops $8 million dollars. Celebrating 22 years of success, Vision West continues to provide non-dues revenue back to State Optometric Associations and Eyecare Groups through key partnerships, as well as providing financial support and scholarships to Optometric Schools, local societies and the American Optometric Association (InfantSEE® Scholarship Grant).

State Optometric Associations and Eyecare Groups collaborating with Vision West automatically receive a monthly royalty, which is calculated as a percentage of all purchases their members bill to their individual Vision West accounts. Vision West also supports the State Optometric Associations by sponsoring various educational events. The financial support does not take away from the competitive discounts provided to Vision West members.

"Supporting the Profession is the focus of everything we do at Vision West," said Joseph C. Mallinger, OD, MBA, FAAO, President and CEO of Vision West. "We are proud to contribute the large amount of financial support to our profession and will continue providing non-dues revenue to State Optometric Associations and Eyecare Groups. Vision West was founded on the principal of doing what is best for the profession and we continue to model every facet of our business on helping the Independent Eyecare Provider thrive while supporting the profession."


About Vision West, Inc.
Based in Oceanside, California, Vision West is a nation-wide membership based practice management and buying group resource. Founded in 1988 by the California Optometric Association, Vision West is privately held. Vision West provides members with competitive discounts and programs with more than 250 vendor partners. Vision West is committed to the profession by providing resources to help support the independent Eyecare provider, as well as providing continued industry support to State Optometric Association, COVD and various IPAs and partners. For more information, contact:

Laura Dorris Vsion West Public Relations +1 760.940.9399 ext. 156
laura@vweye.com




Covalent Careers

Online Education Portal

Vision West Optical Buying Group-Optical Vision Site Recommended Eye-Blog and Industry News Resource

» A Total Of $12.4 Million Given To COA By Vision West
» Billing And Coding Training From Ritecode.com
» Employee Appreciation Day Is March 3, 2017
» Rocking it for Optometry Giving Sight At SECO 2017
» ClearVision Racks Up Company Awards
» A History of Presidential Eyewear